What are people saying about your business? If you have a business Facebook page with some positive comments on there then here’s an IDEA…

Recently Mrs. Meyer’s ran this ad in The Oprah Magazine. I think it’s clever. Down to earth. Simple. Instead of ‘pitching’ the ad is simply relating facts or ‘quoting’ what some of their Facebook fans are saying about their cleaning product (it’s hard to argue with this approach). Then they serve you a very soft sell…If you’re still interested you can check out their website for more information. But, no pressure. Here’s the ad…

I think the ad would be more effective if it presented a limited-time offer or made some compelling call to action. Still it’s an interesting ad that makes you think…How can you use other people’s ‘comments’ to advertise and grow your business?

HINT: Sometimes it’s not just what they say about your business … but also what they say about your industry, niche or even country.